4 Proven Leave Us a Google Review Templates for Small Businesses

If you’re running a small business, you already know how powerful Google reviews can be.

They boost your visibility, strengthen your reputation, and convince new customers to choose you over competitors. 

But the real challenge? Getting people to actually write those reviews.

That’s where solid leave us a Google review templates comes in. 

Whether you’re emailing, texting, or following up after a service, having pre-written templates saves time and helps you consistently earn 5-star feedback.

This article gives you four proven templates, plus best practices, examples, and FAQs to help you grow your Google Business Profile and turn satisfied customers into vocal advocates.

TL;DR: Quick-Access Leave Us a Google Review Templates

If you’re in a rush, here’s a quick rundown of the four ready-to-use templates:

1. Simple Thank-You Follow-Up – A quick, friendly message for any satisfied customer.
   
2. After a Positive Customer Interaction – Perfect for when a client compliments your business or product.
   
3. Post-Service Completion Request – Designed for service providers who finish a job or project.
   
4. After Customer Support Resolution – Great for when your team successfully resolves a customer issue.

Each template includes versions for email and/or SMS and can be customized with your business name and Google review link.

Template Comparison: Find Your Perfect Match

Not every customer interaction calls for the same type of review request. 

The way you ask, and when you ask, can dramatically impact how many people actually take the time to leave a review. 

Some customers respond best to a heartfelt thank-you email after a purchase, while others might be more likely to leave feedback after you’ve resolved a problem or completed a project.

That’s why having multiple leave us a Google review templates ready to go is so valuable. Each one fits a different stage of the customer journey. 

For example, a customer who just bought from your online shop might need a short, friendly message. 

Someone who had a high-touch experience with your service business might appreciate a more detailed, personalized request.

It’s also important to think about tone. If your brand voice is professional and polished, like a law firm or medical office, you’ll want a courteous, formal tone. 

If you’re a coffee shop, restaurant, salon, or creative business, a casual, upbeat tone may resonate better. Matching the tone to your brand and audience makes your review request feel natural rather than forced.

Finally, timing matters just as much as the message. Asking at the right moment, when the experience is still fresh, makes it far more likely you’ll get a response.

Studies show that customers are most willing to leave a review within 24-48 hours of a positive experience.

When you follow the right strategy, you can get more Google reviews and boost your business’s reputation online. These templates will set you in the right direction.

Here is when you can use each one: 

• Use Template #1 (Simple Thank-You Follow-Up) when you want to reach out after a standard purchase or appointment. It’s friendly, fast, and works for any type of business.
  
• Use Template #2 (After a Positive Interaction) when a customer gives verbal or written praise. They’re already happy—now’s the time to capture that goodwill in a public review.
  
• Use Template #3 (Post-Service Completion) when a project, job, or consultation wraps up. It’s ideal for service-based businesses where satisfaction builds over time.
  
• Use Template #4 (After Customer Support Resolution) when you’ve solved an issue successfully. Turning a potentially negative experience into a positive review helps prove your reliability.

Timing is everything. Ask right after a positive experience when your customer’s good feelings are strongest.

How to Ask for Google Reviews: Best Practices

Before sending any template, keep these key best practices in mind:

1. Be personal. Use the customer’s first name and reference their purchase or experience.
   
2. Keep it short. A few sentences are enough: people are busy.
   
3. Include a direct link. Don’t make customers search for your business. Use your Google review link.
   
4. Ask soon after interaction. The more recent the experience, the better your chances.
   
5. Avoid incentives. Offering rewards for reviews violates Google’s policies.
   
6. Be polite and grateful. Always thank customers for their time and feedback.

Template #1: Simple Thank-You Follow-Up

Perfect after a purchase, appointment, or standard service.

Email Template:

Subject: Thank You for Your Business! Could You Share Your Feedback?

Hi [Customer Name],

Thank you for choosing [Your Business Name]! We hope you loved your experience with us.

If you have a moment, could you please share your feedback by leaving us a quick Google review? Your opinion really helps us grow and helps other customers discover us too.

You can leave your review here: [Insert Google Review Link]

Thanks again for your support,
[Your Name]
[Your Business Name]

SMS Version:

Hi [Name]! Thanks for choosing [Your Business Name]. We’d love your quick feedback—could you leave us a Google review? Here’s the link: [Insert Link]

This short message works perfectly for local shops, small service providers, or online stores.

Template #2: After a Positive Customer Interaction

Use this when a customer expresses satisfaction, like a compliment, email reply, or social media comment. It can help you boost your Google rating.

Email Template:

Subject: We’re So Glad You’re Happy!

Hi [Customer Name],

It made our day to hear that you enjoyed your experience with [Your Business Name]! We’re always striving to create great experiences for our customers.

If you have a minute, we’d really appreciate if you could share your thoughts in a quick Google review. It helps us grow and helps others find us too.

Here’s the link: [Insert Google Review Link]

Thank you for being such an awesome part of our community!

Warmly,
[Your Name]

SMS Version:

Hi [Name]! So glad you loved your experience with [Your Business Name]! Could you share your thoughts in a quick Google review? 

It really helps: [Insert Link]

This works beautifully for customer-facing businesses like salons, gyms, real estate offices, or cafés.

Template #3: Post-Service Completion Request

Ideal for businesses that provide one-time or long-term services like contractors, consultants, cleaning companies, or landscapers.

Email Template:

Subject: Thanks for Working with Us! Quick Favor?

Hi [Customer Name],

It was a pleasure working with you on [Project Name or Service Type]. We hope everything went smoothly and met your expectations.

Would you mind sharing your experience by leaving a quick Google review? Your feedback helps us grow and helps future customers make informed decisions.

You can leave your review here: [Insert Google Review Link]

Thank you again for choosing [Your Business Name]. We truly appreciate your trust in us!

Best,
[Your Name]

Template #4: Request After Customer Support Resolution

Turn a resolved issue into a positive experience by showing care and accountability.

Email Template:

Subject: We’re Glad We Could Help!

Hi [Customer Name],

We’re happy we could resolve your issue and make things right. At [Your Business Name], we take customer satisfaction seriously and appreciate your patience.

If you’re satisfied with the support you received, would you mind sharing your experience with a Google review? It helps others see they can rely on us too.

Here’s the link: [Insert Google Review Link]

Thank you for your time and for being part of our community!

Sincerely,
[Your Name]

This type of message builds credibility and encourages customers to publicly recognize good service.

How to Use These Templates Effectively

To make the most of these templates, consistency and timing are key.

• Automate follow-ups: Use CRM tools or email platforms to send requests after service completion or order delivery.
  
• Train your team: Make review requests part of your standard closing process.
  
• Add your review link everywhere: Include it in email signatures, invoices, receipts, and social posts.
  
• Use reminders wisely: A gentle nudge after a few days can double your response rate.
  
• Respond to every review: Acknowledge and respond to both positive and negative reviews professionally.
  
• Use QR codes: Add a scannable Google review QR code to menus, flyers, or packaging for easy access. They can also be included in emails.

Regularly collecting reviews helps boost your local SEO ranking and gives your business long-term credibility.

You can also use a tool like Canva templates to showcase great reviews in your business or create more visually-pleasing email interfaces.

Frequently Asked Questions

How do I ask for a Google review via text?

Keep it personal, brief, and direct. Mention the customer’s name and include your Google review link. For example:

“Hi [Name], thanks again for visiting [Your Business Name]! We’d love your quick feedback. Could you leave us a Google review? It only takes a minute: [Insert Link].”

This type of message feels casual but professional and works great right after service or purchase.

How do I politely ask for a Google review?

The key is sincerity. Always start with gratitude and avoid sounding pushy. Use friendly language like:

“We really value your opinion,” or “Your feedback helps us improve.”
Never demand a review, invite them to share their honest experience.

Is it legal to ask customers for Google reviews?

Yes, it’s completely legal and encouraged by Google as long as the reviews are honest and voluntary.

What’s not allowed is offering money, discounts, or gifts in exchange for reviews. That could get your business flagged or penalized.

When is the best time to ask for a review?

Right after a positive interaction. The best moments are:

• When a customer expresses satisfaction or gratitude
  
• After completing a service successfully
  
• When they make a repeat purchase or refer a friend

The sooner you ask after a good experience, the more likely they are to respond.

How do I send a Google review request via email?

Use one of the templates above: personalize it with their name and what they purchased.

Keep your message short and include your direct review link. You can also embed the link in a call-to-action button like “Leave a Review.”

What should I say when asking for a Google review in person?

Keep it conversational and natural. For example:

“I’m glad you enjoyed your visit! If you have a moment, could you share your experience in a Google review? It really helps us reach more customers.”

If you have printed materials, you can even hand them a card with a QR code leading directly to your review page.

How do I get my Google review link?

Go to your Google Business Profile dashboard and click “Ask for reviews.” You’ll see a unique link; copy it and paste it into emails, texts, or social posts.

You can shorten the URL with a tool like Bitly or use a QR code generator for offline sharing.

Can I ask for a 5-star review specifically?

No, you shouldn’t directly ask for a 5-star review. Google’s policy requires that all requests be neutral. Instead, say something like:

“We’d love your honest feedback about your experience.”

Encouraging authenticity leads to more trustworthy reviews and helps your business maintain integrity.

How many Google reviews should I aim for?

For small businesses, having at least 20–50 reviews builds credibility. 

However, consistency is more important than volume. Aim to get a few new reviews each month to stay active and relevant in Google’s ranking algorithm.

What should I do if a customer promises but doesn’t leave a review?

Wait a week or two and follow up gently. For example:

“Hi [Name], just checking in to thank you again for your visit! If you haven’t had a chance yet, we’d still love your feedback on Google: [Insert Link].”

Most customers simply forget, and it’s rarely intentional. A gentle reminder always helps! 

Final Thoughts

Great leave us a Google review templates can transform how you collect feedback. It saves you time, helps customers act quickly, and strengthens your brand reputation.

When you send requests politely and consistently through email, SMS, or in person, you’ll see steady growth in both reviews and customer trust.

Remember: authenticity wins every time. When you genuinely thank customers and make it easy for them to share their experience, they’ll be more than happy to help your business shine on Google.

Start today: pick one template, add your review link, and watch your reputation (and your customer base) grow.